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James Folmer The Desert Sun
6:50 AM, May. 16, 2011|
Greg Pettis is a councilman in Cathedral City and chairman of the Riverside County Transportation Commission (RCTC). Born and raised in Duarte, Pettis has lived in Cathedral City since 1979. After nearly 15 years in the hospitality industry, Pettis was elected to the City Council in 1994. Pettis is managing director of the Institute for Environmental Sustainability at the Cal State San Bernardino campus in Palm Desert and a Realtor with Coldwell Bank. Pettis also has served as the executive director of the Palm Springs Youth Center, president of Cathedral City's Rotary Club and Desert Business Association and board member of United Cerebral Palsy of the Desert and the Coachella Valley Mountains Conservancy. Pettis received a bachelor of arts degree from Azusa Pacific University in 1977 and a MBA from the University of Phoenix. He lives in the Cove neighborhood.
question: As chairman of the Riverside County Transportation Commission, you are leading the campaign to launch daily Amtrak service from the Coachella Valley to Los Angeles in 18 months and two daily trains in 36 months. What's your level of confidence that this will happen? ANSWER: I feel very good that this can be accomplished. Amtrak has made it clear to the Coachella Valley Association of Governments and RCTC that they want the initial daily service to take place. This will not cost any public or private subsidy to take place — only successful negotiations with Union Pacific Railroad that Amtrak is already having. All studies that have been done to date have shown that this would be a major economic driver for the valley, both in tourism but also in providing access to the job markets in Los Angeles and Orange counties to our residents. The probability of the second daily train becomes more realistic now that Indio has resolved the lawsuit over their transportation center. I would encourage
the cities with a potential of a permanent station (Palm Springs, Rancho Mirage and Indio) to begin to look at what the requirements are for renovation of existing facilities
and new construction and what the financing for those improvements might be. The City Council voted Wednesday night to spend $100,000 to help the Ice Castle o pen. For a city wrestling with its budget, is this appropriate use of taxpayer money? This is a loan only, not a gift. I think it is important to make that distinction. Also, it is a market rate loan, meaning the city will be charging interest on the loan and at a rate higher than we get with our current investments. Additionally, the Desert Ice Castle building has been put up as collateral with no other debt against it. That is significant protection for our residents.Normally,
I would say that this type of loan would not be what any city should do. However, Cathedral City has participated in financial arrangements over the years with two other business ventures that have been highly successful, Big League Dreams and the Cathedral City Auto Center. The Auto Center provides the vast majority of our sales tax revenue and is the largest employer in the city. Big League Dreams provides needed recreational opportunities for young and old alike, is a tourist destination and has been the catalyst for other businesses to come to town. Desert Ice Castle is owned by a very successful man, Anthony Liu, who will bring
a top-of-the-line recreation and training facility to the valley. Our families will be the long-term beneficiary of this and if Cathedral City is nothing else, it is about families. The city is negotiating for a hotel next to the civic center. We're told it won't have the golf course that was originally planned but it will have a spa, casitas by the pool and will cater to weddings. We're also told it won't be a Sheraton. Do the plans meet your expectations? At this point it will still be a Sheraton flag. The city has a contract with Starwood for the Sheraton name. That is not to say that there may not be a change prior to construction and opening but it is still envisioned as a Sheraton. The developer that the city and our Redevelopment Agency has contracted with, Bob Sonnenblick, has an established track record of building high-end hotel properties. One nearby is the Lowes Hotel in Santa Monica. It is simply stunning.
This hotel will have meeting space as well as the spa, casita, etc., that you m entioned. Weddings will certainly be there, but also union conventions, service organization conferences and more. Mayor DeRosa and I sit on the council subcommittee reviewing this project and a re very pleased with the work that Mr. Sonnenblick has done and look forward to the day we can break ground. You have voted for funding of several events — $10,000 for the duathlon, $10,000 for the grand opening of the Ice Castle plus $8,000 to have the city logo on
the ice, and $20,000 for the Independent Music Summit. Will these turn out to be worthwhile city investments? The Cathedral City General Fund budget has about $100,000 for marketing purposes. Some years we do not spend it and other years there are worthwhile projects that come forward. This is one of those years. While I disagreed with the Council majority and voted against the logo under the ice, I did agree with the other decisions. We do not have major golf tournaments like the Hope or large tennis events as they do down valley, but we do have events and activities that can help in promoting the name of Cathedral City. The one's mentioned do that. The duathlon is an established event that has been on hiatus and is coming back. Thousands have attended in the past and we are encouraged with the planning so
far. Desert Ice Castle will be a major draw from throughout the valley and Inland Empire and the Independent Music Summit has the potential to be a major attraction for those in the music industry that are behind the scenes; producers, writers, agents, etc. We have also participated for the first time in the valley's Restaurant Week. Cathedral City may not be as flush as some of our eastern neighbors but we are proud of what occurs in our community and want to make sure everyone knows! The city added a penny to its sales tax last June. Will this balance the budget this year or do you anticipate more layoffs and reductions of services? The budget will not be balanced this year. The sales tax increase certainly is helping keep from falling further back, but the State of California continues to find ways to slice away at money that should be spent here on local services and we are still
feeling the bite of the national recession. Home sales are beginning to inch up and our commercial vacancy rate is falling. We are very encouraged that we will see the next 18 months be a period of growth helping us achieve stability again. I think that is true of every city in the valley. We are not out of the woods yet, but certainly can see the end of the forest.
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